Product videos are a powerful tool for companies, offering a dynamic way to showcase their products in action. They not only highlight features and benefits with clarity and impact but also engage potential customers, boosting conversion rates. By creating product videos, companies can build trust, demonstrate value, and differentiate themselves in a crowded market, ultimately driving sales and enhancing brand loyalty.
84% of consumers report that watching a product video has persuaded them to make a purchase. This proves that these types of videos are invaluable to you and your business. They are perfect to complement social media posts, websites, product listings and more as they take a deeper focus onto how it looks as well as the features, uses and benefits that it has. Combining this with immersive visuals is a fantastic way to attract and inform your audience, allowing them to imagine what it would be like for them to own your product. These videos are versatile too, allowing you to post onto a wide array of platforms and mediums in order to attract and inform your audience.
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There are a myriad of different uses and approaches for product videos to fit your brand including:
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Product launches
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Product unboxings
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Overview videos
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Product comparison/breakdown videos
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Product showcases
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Social media content/Ads
Why choose us?
Eye-grabbing visuals
Having creative, narrative driven content is an important factor with product videos. We have extensive experience with planning and producing attention-grabbing, professional shots, meaning that we are able to produce content that perfectly fits with your brand.
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Consistent Brand style
Establishing a brand is very difficult, and we know this. That is why we work around your business style so that the content we produce blends seamlessly to reflect your business, product and brand. This helps to keep you recognisable and maintain trust/credibility with your audience.
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Clear Call to Action (CTA)
This is arguably one of the most important factors when it comes to any video. Telling your audience what you actually want them to do after viewing with your content is crucial to increasing conversions and overall engagement. We tailor our strategies and planning to fit your specific needs, ensuring that the final product not only meets but exceeds your expectations and *actually* drives results.